FC Barcelona and Nike Have Renewed Their Historic Alliance

By Admin | November 11, 2024

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FC Barcelona and multinational Nike have signed a long-term partnership agreement that will begin this season.

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Although no specific details have been revealed regarding the duration or amount of the contract.

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It is estimated that it could become the most lucrative sports sponsorship in the world.

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The contract renewal was anticipated after an urgent meeting called by Barcelona president Joan Laporta with the board.

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Laporta had previously mentioned that this agreement would be “the most important in the world in football.”

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Negotiations were complicated by a sizeable offer from Puma and the possibility of Barcelona developing its own clothing line.

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This led to a legal dispute between the two parties, which culminated in a decision in Nike's favor.

Image Credit: Getty Images

FC Barcelona and multinational Nike have signed a long-term partnership agreement that will begin this season.

Image Credit: Getty Images

Image Credit: Getty Images

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